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Tuesday, November 20, 2007

UNNECESSARY CONFUSION? A NEW DAWN?

Have attempts to categorise and define a 'new' type of tourism over recent years simply led to confusion amongst tourists and travellers? As a niche enters the mainstream is it really necessary anymore to speak about the social, environmental and economical concerns of travel from a platform called responsible travel?

The terms responsible tourism, responsible travel, pro-poor tourism, green-travel, eco-tourism have all been used in recent years to reference growing concerns over the impact of the travel industry. This year saw the first World Responsible Tourism Day coincide with the World Travel Market on 14th November 2007. The day featured some interesting, thought provoking seminars and the responsibletravel.com award ceremony. Unfortunately it felt a lot like an attempt by the ICRT (International Centre for Responsible Tourism) and its related projects to dominate and act as custodians of the responsible tourism movement. It would have been great to see more grass-roots initiatives being offered the spotlight, and less of an attempt to control and dominate a movement that is ultimately about small scale projects and about celebrating progressive initiatives around the world.

It seems that conflicts of interest and some people with fingers in a lot of pies mean that it feels as though the Responsible Travel movement in the UK has been branded and nutured by a small group of people, making it difficult to use the phrase to describe a form of travel anymore.

Grass roots initiatives being led all over the world are the future of travel, they aren't talking about responsible travel but simply working with the right concerns in mind. Conservation organisations are working worldwide in the travel industry without referencing responsible tourism, they are responsible tourism. It seems to be definition for the sake of definition.

Wild Asia is based in Malaysia and led by Dr Reza Azmi, they run perhaps the most credible Responsible Tourism Awards today. They honour companies and organisations on the basis of scores achieved in an extensive, painstakingly devised checklist of requirements. They don't brand a winner as 'responsible' based on a nomination and the judgements of a remote panel, they geniunely work to promote best practice, determined by guidelines devised and distributed by them. The winners pick themselves with their commitment to sustainability.

Let's put some meat back on the bones of travel, celebrate progression and all of those passionate people making it happen without a spotlight on their efforts.

posted by Steve at 2:04 PM   

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